SG Ventures: Unlocking the possibilities

SG Ventures’ focus is exploring and executing against new growth opportunities in our industry and complementary areas of our business.

Strategy & Investments


We are the corporate growth, venture and innovation arm of Southern Glazer’s Wine & Spirits focused on accelerating the evolution of beverage alcohol and adjacent sectors.


What we do:

  • We are strategic investors offering unparalleled expertise and reach to fast-track the growth ambitions of innovative and visionary companies.
  • SG Ventures’ primary focus is on forward-thinking early to mid-stage companies.

Submit your investment inquiries here.


SG Ventures does not invest in beverage brands. If you are interested in a distribution relationship, please reach out to

What we bring to the table
Cristina Benitez Vice President, Strategy & Investments

We strive to optimize the core business, drive industry innovation and stay ahead of the curve. We do this by seeking innovative ideas and forward-thinking trends from sources both internal and external.

man and woman looking at computer

Investment opportunities

SG Ventures aims to be a thought leader and strategic investor, accelerating the evolution of beverage alcohol and complementary sectors.