As a dedicated partner for customers in 29 states, and suppliers of many of the world's leading brands across every category, it's our mission to be your one-stop shop. We offer an unparalleled selection of world-class Champagne, wine and spirits, unbeatable market efficiencies, and consultative customer service. Whether your business is on- or off-premise you've come to the right place.
In seeking to fulfill the Southern Glazer’s vision of being the world’s preeminent selling, logistics and data insights company, our Coastal Pacific leadership team keeps a tight focus on both customers and suppliers.
Executive Vice President, Managing Director
As Executive Vice President, Managing Director of Coastal-Pacific Wine & Spirits, Gerald P. Rivero, Jr. leads Southern Wine & Spirits national division dedicated to Diageo and Moet Hennessy USA across 12 open markets California, Florida, Texas, Indiana, Washington, Louisiana, Missouri, Nebraska, Kentucky, Hawaii, Oklahoma, and Alaska, and for North American Spirits and Wine Brokerage across all 17 Control States Maine, Vermont, New Hampshire, Pennsylvania, West Virginia, Virginia, North Carolina, Alabama, Mississippi, Iowa, Ohio, Michigan, Oregon, Wyoming, Montana, Idaho, and Utah. Gerry began his career at Southern Wine & Spirits of America, Inc. in 1985 in Tampa, Florida where he held various titles that chronicle his advancement within the company. He began as On and Off-Premise Sales Consultant, was promoted to District Manager On-Premise, and then was elevated to General Sales Manager On-Premise Wine & Spirits in Tampa. In 1998, Gerry was transferred to Southern Wine & Spirits headquarters in Miami where he assumed the role of Vice President, General Sales Manager for Southern Wine & Spirits of South Florida. In 2004, Gerry was promoted to Vice President General Manager of Coastal Wine & Spirits of Florida, leading the division dedicated to the Diageo and Moet-Hennessy USA portfolios. In 2010, Gerry was appointed as the Executive Vice President, General Manager of Southern’s new operation in Indiana and held that position until he was appointed to his current national role leading Coastal-Pacific Wine & Spirits. Gerry earned his Bachelor of Science Degree from the University of Montevallo in Birmingham, Alabama, where he attended school on a full four-year baseball scholarship. He resides in South Florida with his wife Claudia and son, Gavin.